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Stop Trying To Find The Best Niche. Become The Niche.



When I say “you are the niche,” I’m not saying don’t niche down (traditionally, I am). I’m saying niche down on what interests you, what you can help people the most with, and do so without putting yourself in a box.

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Generate Infinite Creative Ideas (free):

One-Person Business Foundations (free):

13 Brand, Content, & Marketing Trainings (free):

––– Paid Courses & Products –––

My writing & note-taking app:

My book:

Writing & Content Course:

Marketing & Monetization Course:

Life’s Work Masterclass (+ both courses):

––– More Content –––

The Koe Letter – the written version of this video:

Listen To The Koe Cast – the audio version of this video:

––– Socials –––

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––– Chapters –––

0:00 You Are The Niche
3:24 It Never Made Sense
6:54 The Most Profitable Niche
12:13 A “Niche” Is A Worldview or Perspective
16:01 Goals
17:06 Problems
19:30 Potential Paths
23:59 The Book Of Your Life – How To Create Your Niche Of One
26:02 Book Introduction: Your Story
26:51 Section 1: Philosophy
27:44 Section 2: Education
29:43 Section 3: Practice
31:02 The Psychology Of Interest – How To Talk About Whatever You Want & Still Get Paid

#CreatorEconomy #OnePersonBusiness #Kortex

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